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Fond du Lac, Wis.—January 2010--The Professional Dairy Producers Foundation has a new name and a new look beginning in 2010, as it continues to serve as a fundraising mechanism for the dairy community education. The Foundation unveils its new web site at www.dairyfoundation.org.
Previously named the Professional Dairy Producers of Wisconsin Education Foundation, contributors raised dollars for educational opportunities for dairy producers and others impacted by dairying—and this purpose remains the same. The name change simply communicates the national scope of the Foundation more clearly.
“The Foundation was established by Professional Dairy Producers of Wisconsin (PDPW) to allow dairy producers and other dairy professionals to give back to the industry they love,” says PDPW President Doug Knoepke.
Since 2002, PDPW has been a leading funding source of the Foundation, donating dollars and staff time from its operating budget each year.
“PDPW established the Foundation for the benefit of the entire industry, but our name did not clearly communicate our intent,” says Foundation Board Chair Judy Rupnow. “With our new brand in place, we are reaching out beyond Wisconsin for the benefit of all who are impacted by the dairy industry.
“Many dairy industry issues are without borders—people development, maintaining the public trust in our production practices and being prepared to communicate. These are focus areas for the Foundation’s fundraising and funding.”
Preparing for tomorrow’s challenges is the intent of the Foundation, Knoepke adds.
“The Foundation is paving the way for the next generation of dairy producers to carry on what we do today,” Knoepke states. “We want to ensure that the high value we place on education and professionalism is instilled in the next generation.”
The Foundation’s major fundraiser is its Silent and Live Auction, which takes place at the PDPW Business Conference. The 2010 Auction will be held at the conference March 16 and 17 in Madison, Wis. Other fund drives include:
- MEMORIAL GIFTS--Give in memory of someone, honoring their contributions to the dairy community.
- CHAMPION GIFTS—Recognize someone who is a champion in your life or for the dairy community.
- I BELIEVE GIFT--Demonstrate your belief in a strong future for the dairy community.
The Foundation is led by a five-member board that includes three dairy producers and two allied industry professionals. More information, including impact of the Foundation to date and ways to contribute, is available at www.dairyfoundation.org.
The Foundation’s new web site, www.dairyfoundation.org, was developed through donated in-kind services of USAgNet LLC/Wisconsin Ag Connection, a provider of agricultural news, web site development and hosting services. Additional in-kind creative direction was provided by Scott Burditt of Noggin LLC, a marketing and communications services provider.
The new Foundation logo was developed by Morgan&Myers, Waukesha, Wis. Since 2002, Twohig, Reitbrock & Schneider of Chilton, Wis. has helped establish and update the Foundation’s bylaws and continues to provide legal counsel for the Foundation.
The Professional Dairy Producers Foundation is a 501(c)(3) organization that raises funds and awards grants for educational programs and initiatives for the dairy community and the public.
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